The super bubbly INSTAX MINI 12™ instant camera is bursting with joy, creativity and color. Not only is this iconic instant camera available in five super cute and appealing tones – Pastel Blue, Mint Green, Blossom Pink, Lilac Purple and Clay White – it’s fully loaded with easy-to-use modes and controls. Take Better Selfies than Ever Before! Designed to keep up with life, the INSTAX MINI 12™ instant camera is ready to go with a simple twist of the lens. Use the selfie mirror to line up your shot. The flash will adjust automatically, even in Close-up mode! Get the right amount of light without overexposing the photo. Easy to Use for the Perfect Close-Up Twist the lens to turn the camera on, and twist again for Close-Up Mode. When Close-up Mode is activated, the viewfinder neatly pairs up with the lens, so what you see is what you get – no object shifts in your final INSTAX photo! (FYI the fancy term for this is parallax correction.) Because when you’re this close, there’s no room for error. This mode is ideal for distances of 30cm to 50cm (approx 1ft to 1.64ft) Plus, with automatic exposure, you can simply aim and click. No need to adjust any settings, just simply fun photos every time. And with that in mind, once you have snapped, your INSTAX MINI instant photo will eject in approximately five seconds (development time approximately 90 seconds). All without compromising on image quality. That deserves high fives all around. When you’re finished capturing memories, twist the lens again to turn the INSTAX MINI 12 instant camera off. But the fun doesn’t end there. Download the free INSTAX UP!™ App to your Smartphone for a new way to keep all your INSTAX photos digitally, in one place. All you have to do is use the App to scan your physical INSTAX photos with your Smartphone and they’ll be turned into sharable, digital photos that you can edit, tag and save.